Privacy Policy

Effective: July 29, 2026  ·  Last updated: July 29, 2026

Empty Box Media LLC ("GetPressed," "we," "us," or "our") operates the GetPressed website, mobile application, APIs, and related services (collectively, the "Service"). This Privacy Policy explains what information we collect, how we use and disclose it, how artificial intelligence is involved, and the choices available to you.

1. Information We Collect

Account and contact information: Your email address and information you provide when contacting support. GetPressed uses passwordless authentication and does not store an account password.

Business and profile information: Information you enter for a brand or workspace, such as company or profile name, profile type, industry, website, business phone number, tagline, description, mission, target audience, competitors, tone of voice, brand colors, public-facing contact details, pasted context, and reference links.

Generation inputs and content: Answers you enter into a tool, optional additional context, content returned by the AI, and generated assets you choose to save. AI output displayed in the browser is not saved to your GetPressed asset repository unless you choose to save it, although the AI provider may retain API inputs and outputs as described below.

Media and files: Images you upload to the Media Locker, including the original filename, file type, size, label, description, and the profile to which the image belongs. We also store presentation, document, PDF, social-pack, and other files generated for you.

Usage and technical information: The tools you use, generation counts and timestamps, asset-linked to-do items and their completion status, session identifiers, and records needed to operate and secure the Service. Our hosting infrastructure may also process standard request information such as IP address, browser or device information, requested URL, and request time. Generation logs do not store your full prompt or generated output.

Billing information: Stripe handles payment-card and bank-account details. GetPressed does not receive or store full payment-card numbers. We receive and store information needed to administer your subscription, such as Stripe customer and subscription identifiers, selected plan, subscription status, and billing-account routing. We also maintain a minimal consent record containing the plan, displayed price and billing interval, exact consent wording and version, Terms and Privacy versions and fingerprints, consent time, and associated Stripe identifiers.

Communications and preferences: Login codes, transactional-email delivery information, support correspondence, and your marketing-email preference.

2. How We Use Your Information

We do not sell personal information, share it for cross-context behavioral advertising, or serve behavioral advertising.

3. AI Processing

GetPressed uses Anthropic's commercial Claude API to generate content. For a generation request, we send only the text reasonably needed for the selected tool. This may include relevant profile fields, answers entered into that tool, optional additional context, and instructions that describe the requested output.

Standard profile context may include company or profile name, profile type, industry, tagline, description, mission, value proposition, target audience, competitors, tone, and brand colors. Website and business phone information are included only for tools that produce a public contact block, such as a press release or media kit. A city and state derived from the profile address may be included when producing a press-release dateline.

Saved context text, reference links, and Media Locker labels or descriptions are sent only when you select Include saved profile context for that generation. GetPressed currently does not send the uploaded image files themselves to Claude. We do not send Stripe payment details, account credentials, authentication codes, or session tokens to Claude.

When you request an AI-assisted derivative, such as structured content for a generated social pack, the source content needed to create that derivative may also be sent to Claude. Some research-oriented tools may enable Anthropic's web-search feature. In that case, Claude may formulate web searches based on the business information and questions included in the request, and the output may contain information or links from third-party websites.

GetPressed does not use your inputs or outputs to train an AI model and has not opted into an Anthropic program that permits training on GetPressed API content. Anthropic states that content submitted through its commercial API is not used to train its models unless the commercial customer expressly opts in. Under Anthropic's standard API retention practices, API inputs and outputs are generally deleted from Anthropic's backend within 30 days, with exceptions for legal obligations, usage-policy enforcement, safety review, or a different contractual retention arrangement.

Do not submit passwords, payment information, government identification numbers, health information, or confidential information you are not authorized to disclose. For more information, review Anthropic's commercial data-retention explanation, model-training explanation, and Commercial Terms.

4. Data Storage and Security

GetPressed data is primarily processed and stored in the United States. We use safeguards designed to protect information, including HTTPS/TLS in transit, restricted administrative access, randomly generated session tokens, separate secret configuration, tool-specific prompt minimization, and user-and-profile access controls. Used authentication codes are deleted after successful verification.

No storage or transmission method is completely secure. We cannot guarantee absolute security, and you are responsible for controlling access to your email account and devices used to access GetPressed.

5. Third-Party Services

We disclose information only as needed to operate the Service, complete a transaction, comply with law, or protect rights and safety. Service-provider categories include:

We may also disclose information when reasonably necessary to comply with law or legal process, investigate fraud or security incidents, enforce our agreements, protect users or others, or complete a merger, financing, acquisition, reorganization, or sale of business assets subject to appropriate protections.

6. Data Retention

We generally retain account information, profiles, saved assets, and uploaded media while your account remains active. Generation-history records contain the user, tool, and time of generation rather than full prompts or output. Unused or expired operational records may be removed as they are replaced or are no longer needed.

When an in-app account-deletion request succeeds, GetPressed first attempts to cancel any active subscription and then deletes the account's active database records, profiles, saved assets, associated to-do items, generated files, uploaded media, sessions, authentication codes, generation history, and associated campaign record. A deletion request will not complete if we cannot safely cancel an active Stripe subscription.

Limited information may remain where retention is required for tax, accounting, fraud prevention, security, dispute resolution, or legal compliance. In particular, the minimal subscription-consent record is separated from the deleted user account and retained through its applicable billing/compliance retention date; it does not contain prompts, generated assets, profile content, uploaded media, authentication codes, or payment-card details. Copies may also remain temporarily in restricted infrastructure backups or security logs until they are overwritten under the applicable provider's retention cycle. Stripe, Anthropic, and other providers retain information under their own terms and legal obligations; deleting a GetPressed account does not itself erase records they are independently required or permitted to retain.

7. Your Rights

Depending on where you live and applicable law, you may have rights to access, correct, delete, or obtain a copy of personal information, and to object to or restrict certain processing. GetPressed also provides the following account controls:

California residents may have additional rights under applicable California privacy law, including rights to know, correct, delete, and obtain information, and to receive equal service when exercising a privacy right. GetPressed does not sell personal information or share it for cross-context behavioral advertising. We may need to verify your identity before fulfilling a request. Authorized agents may submit requests where permitted by law.

8. Cookies and Online Tracking

GetPressed uses the pf_session cookie to keep web users authenticated. This cookie is necessary for account functionality and is not used for advertising. Stripe or other third-party pages may use their own cookies when you interact with those services.

We do not use analytics trackers, advertising pixels, or social-media tracking scripts, and we do not collect information about your activity across unaffiliated websites for behavioral advertising. Because GetPressed does not engage in that tracking, browser Do Not Track signals do not change our practices. Where legally applicable, we treat recognized opt-out preference signals, such as Global Privacy Control, as a request not to sell or share data; GetPressed does not currently sell or share data for those purposes.

9. Children's Privacy

GetPressed is intended for users who are at least 18 years old. We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, contact us so we can investigate and delete it as appropriate.

10. International Use

If you access GetPressed from outside the United States, your information may be transferred to and processed in the United States and other locations where our providers operate. Those locations may have different data-protection laws than your location.

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in the Service, providers, or legal requirements. We will post the revised policy with a new effective date and will provide additional notice, such as email or an in-product notice, when required by law or when a change materially affects how we handle personal information.

12. Contact

Privacy questions and requests: support@getpressed.io
Empty Box Media LLC · Los Angeles, CA